Stepping into the dynamic Middle East market can be a daunting task, be it a fresh startup or expanding an existing business. But with the right guidance and consulting, even the challenging phase can become a potential opportunity. As the Managing Partner and CEO of SKY Consulting Group, Kristina Tantsyura offers expert assistance to businesses looking for expansion in the region. Offering guidance at every stage of business setup, SKY Consulting Group is a trusted partner, empowering companies to thrive in the competitive Middle East market.
The Beginning of an Inspirational Journey
With a strong background in law, marketing, and GR, Kristina Tantsyura started her professional path back in 1999, garnering hands-on experience in the corporate landscape. Being associated with renowned brands including HP, Siemens, and CA Technologies, has helped Kristina in shaping her skills in the field. Currently, as the Managing Partner and CEO of SKY Consulting Group, Kristina has spent more than a decade helping over 200 companies in their relocation and expansion journey across the Middle East.
“Since 2012, I have been actively bringing Russian companies to the Middle Eastern market in the format of independent projects or organizing local offices of Russian companies in the UAE,” Kristina mentions.
Identifying the gap in helping foreign businesses navigate through the local market, Kristina ventured into the UAE and joined SKY Consulting Group, proving to be a career-defining point and changing the course of her life forever.
More about SKY Consulting Group
An acclaimed name in the field of relocation and organization of business, SKY Consulting Group is an international group of companies offering consulting, legal, and business services in the field. At SKY Consulting Group, Kristina Tantsyura leads a team of experts, marking a strong influence by constantly expanding the range of services and offering the best assistance to their clients.
Sharing about her role in taking the group forward, Kristina says, “In my current position at SKY Consulting Group, I’m responsible for the group strategy management and VIP clients, new products and Government Affairs, business development, and tax consulting for our clients.”
Navigating through Challenges as a Russian Company
Kristina Tantsyura highlights the major challenges for Russian companies in the Middle East market, right from adapting to local rules and banking systems to adjusting to the local business pace.
“Particularly, companies struggle with the bank guarantee system, visa processes, and also the slower transaction pace in the region, which can be frustrating for businesses accustomed to a faster rhythm,” she adds.
Her Blueprint
Kristina Tantsyura shares the methods used in addressing business requirements at SKY Consulting Group:
- Financial management: Continuous bookkeeping, tax planning, and cash flow optimization
- Compliance advisory: Keeping businesses informed about legal and regulatory updates
- Strategic consulting: Offering market expansion, PR, and government relations assistance to businesses
- Communication skills: Helps in guiding clients, and assures them of a resolution for every issue
- Networking: Maintaining relations with industry leaders to drive business opportunities
Triumphs at Career Path
Kristina’s unwavering commitment to her passion is reflected in her efforts to uplift and empower businesses. She has successfully authored several courses and webinars on business development in the UAE and the Middle East. Her performance in the region has earned her several recognitions and honors, including her name among the “50 Most Influential Women in Dubai,” 2023.
As a seasoned professional in her field, Kristina has offered over 5950 hours of consultations to more than 350 companies and successfully organized nearly 75 business programs for exhibitions and conferences.
An Advocate for Women in Leadership Positions
Beyond her influence in consulting, Kristina strongly encourages women leaders and shares, “Women bring a unique perspective to business and, thus, should have the confidence to take on executive roles.” Working on her part for women empowerment, Kristina empowers female entrepreneurs and experts, fostering more women to build impactful businesses.
What Keeps Kristina Tantsyura Going?
Apart from her professional endeavors, Kristina Tantsyura rejuvenates by indulging in tennis and even enjoys spending her leisure hours cultivating her interest in fashion and image-making.
What lifts her up even after a stressful and hectic day is her will and inner well of determination. Finding inspiration and creativity within herself, she even mentions, “My youngest daughter is my main outlet, a source of happiness and mental balance as well.”
Concluding Thoughts
With unmatched expertise in her role, Kristina has placed SKY Consulting Group as a go-to solution for businesses looking to expand in the dynamic Middle East market. Recognized among the “Top 50 Women Entrepreneurs in Dubai,” she is a prominent figure in the region, helping more than 200 companies to successfully expand and relocate across the UAE. Apart from consulting, she advocates more women in leadership positions, and with a strong belief in building opportunities rather than waiting for one, Kristina Tantsyura is leaving a lasting impact in the industry.
About the Leader:
Kristina Tantsyura | Managing Partner & CEO – SKY Consulting Group
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